Among my first heroes, Deep Purple Mark II.
![Typographic poster using Helvetica to represent the cover photo of the "Smoke on the Water" single](https://usercontent.one/wp/www.airwhale.com/wp-content/uploads/WeAllCameOut.jpg?media=1718617251)
Left to right: Roger Glover – bass, Ritchie Blackmore – guitar, Ian Gillian – vocals, Jon Lord – Hammond B3 organ, Ian Paice – drums.
Lyrics set in Helvetica, of course – the most Swiss typeface ever. I always found it fascinating that the story told are all events that happened.